{"id":9439,"date":"2023-03-19T04:28:41","date_gmt":"2023-03-19T03:28:41","guid":{"rendered":"https:\/\/www.euroekonom.sk\/?p=9439"},"modified":"2024-05-13T14:57:21","modified_gmt":"2024-05-13T12:57:21","slug":"klasicke-a-moderne-planovanie","status":"publish","type":"post","link":"https:\/\/www.vrtulniky.sk\/news\/klasicke-a-moderne-planovanie\/","title":{"rendered":"Klasick\u00e9 a modern\u00e9 pl\u00e1novanie"},"content":{"rendered":"

Klasick\u00e9 met\u00f3dy pl\u00e1novania tvrdia, \u017ee mana\u017e\u00e9r sa sna\u017e\u00ed v\u010faka kvalitn\u00e9mu pl\u00e1nu dovies\u0165 tzv. softv\u00e9rov\u00fd projekt<\/a> do \u00faspe\u0161n\u00e9ho konca.V roku 1992 \u010dasopis Harvard Business Review publikoval \u010dl\u00e1nok o dlhodobom pl\u00e1novan\u00ed, ktor\u00fd sa pova\u017euje za po\u010diatok modernej pl\u00e1novacej te\u00f3rie. Z\u00e1kladom pl\u00e1novania je selekcia inform\u00e1ci\u00ed a vyprac\u00favanie hypot\u00e9z o bud\u00facnosti definovan\u00edm potrebn\u00fdch aktiv\u00edt na dosiahnutie cie\u013eov organiz\u00e1cie.<\/p>\n

Pl\u00e1n a pl\u00e1novanie<\/h2>\n

V minulosti bol pl\u00e1n ako pomocn\u00e1 ruka po\u010das v\u00fdvoja projektu. V s\u00fa\u010dasnosti znamen\u00e1 pl\u00e1n n\u00e1stroj riadenia. Pomocou pl\u00e1nu doch\u00e1dza ku komunik\u00e1cii a koordin\u00e1cii \u010dinnost\u00ed. Ameri\u010dan R. Waterman uv\u00e1dza: \u201cNajlep\u0161ie podniky pova\u017euj\u00fa proces pl\u00e1novania<\/a> za d\u00f4le\u017eitej\u0161\u00ed ako samotn\u00e9 pl\u00e1ny, lebo v \u0148om vznikaj\u00fa nov\u00e9 inform\u00e1cie a v\u010das sa objavuj\u00fa aj kr\u00edzov\u00e9 miesta“<\/p>\n

Neprodukt\u00edvna pr\u00e1ca<\/h3>\n

Situ\u00e1ciu bez pl\u00e1nu, resp. s klasick\u00fdm pl\u00e1novan\u00edm, je mo\u017en\u00e9 definova\u0165 ako pr\u00e1ca bez zmien, neprodukt\u00edvna pr\u00e1ca. Modern\u00e9 pl\u00e1novanie sa orientuje na v\u00fdsledky a zv\u00fdraznenie nutnosti zmeny. Pl\u00e1novanie je limitovan\u00e9 presnos\u0165ou inform\u00e1ci\u00ed a neur\u010ditos\u0165ou zmien v bud\u00facnosti.<\/p>\n

Finan\u010dn\u00e9 bari\u00e9ry pl\u00e1nov<\/h3>\n

Pl\u00e1n m\u00e1 finan\u010dn\u00e9 bari\u00e9ry. \u00dalohou pl\u00e1nova\u010dov je potrebu zmien dobre podlo\u017ei\u0165 a vydokumentova\u0165. Pl\u00e1novanie m\u00f4\u017ee by\u0165 drah\u00e9 a m\u00f4\u017ee vies\u0165 k byrokracii Pl\u00e1n obsahuje s\u00fahrn \u010d\u00edsel, tabuliek a anal\u00fdz \u2013 nemus\u00ed to automaticky vies\u0165 k \u00faspechu.<\/p>\n

Klasick\u00fd a modern\u00fd pl\u00e1n<\/h2>\n

Klasick\u00e9 pl\u00e1novanie m\u00f4\u017ee potl\u00e1\u010da\u0165 iniciat\u00edvu, ke\u010f\u017ee predur\u010duje to, \u010do m\u00e1 a nem\u00e1 mana\u017e\u00e9r robi\u0165. Parametre pl\u00e1nov nie s\u00fa v\u0161ak nemenn\u00e9. Modern\u00fd pl\u00e1n je veli\u010dina premenn\u00e1 a do jeho tvorby zap\u00e1ja mana\u017e\u00e9r aj ostatn\u00fdch jedincov podniku. V\u00fdsledkom je tak vy\u0161\u0161ia particip\u00e1cia na projekte.<\/p>\n

Stanovenie cie\u013eov a situa\u010dn\u00e1 anal\u00fdza<\/h2>\n

D\u00f4le\u017eitou s\u00fa\u010das\u0165ou pl\u00e1novania je situa\u010dn\u00e1 anal\u00fdza<\/a> a stanovenie cie\u013eov<\/a>. Klasick\u00e9 pl\u00e1novanie sa opiera o stanovenie absol\u00fatnych cie\u013eov \u2013 porovnate\u013en\u00fdch s nieko\u013ekoro\u010dn\u00fdmi v\u00fdsledkami podniku v minulosti. Napr. 30 % rast zisku nie j dostato\u010dn\u00fd ukazovate\u013e v porovnan\u00ed s konkurenciou. Pl\u00e1nova\u0165 je treba s relat\u00edvnymi cie\u013emi, porovn\u00e1vaj\u00fac sa s l\u00eddrami na trhu v danej oblasti podnikania. Modern\u00fd pl\u00e1n sa teda opiera o ciele relat\u00edvne a nie absol\u00fatne.<\/p>\n

Situa\u010dn\u00e1 anal\u00fdza<\/h2>\n

Cie\u013eom situa\u010dnej anal\u00fdzy je identifikova\u0165 a ohodnoti\u0165 v\u0161etky relat\u00edvne faktory, o ktor\u00fdch sa d\u00e1 predpoklada\u0165, \u017ee bud\u00fa ma\u0165 vplyv na kone\u010dn\u00fa vo\u013ebu cie\u013eov a strat\u00e9gie spolo\u010dnosti. Ve\u013emi d\u00f4le\u017eit\u00e9 je pos\u00fadi\u0165 konkuren\u010dn\u00e9 prostredie a vz\u00e1jomn\u00e9 vz\u0165ahy na trhu.
\nVe\u013emi d\u00f4le\u017eit\u00e9 je aj pos\u00fadi\u0165 vz\u00e1jomn\u00e9 vz\u0165ahy a s\u00favislosti, ktor\u00e9 medzi t\u00fdmito faktormi existuj\u00fa. Spolo\u010dnos\u0165 ovplyv\u0148uj\u00fa extern\u00e9, intern\u00e9 a interak\u010dn\u00e9 prostredia, v\u010faka ktor\u00fdm si vedenie spolo\u010dnosti ur\u010duje strat\u00e9giu.<\/p>\n

Benchmarking<\/h2>\n

Benchmarking<\/a> je proces porovn\u00e1vania v\u00fdkonnostn\u00fdch (alebo n\u00e1kladov\u00fdch) parametrov projektu s najsilnej\u0161\u00edmi konkurentmi. \u010c\u00edm sk\u00f4r za\u010dneme s porovn\u00e1van\u00edm, t\u00fdm sk\u00f4r pokor\u00edme konkurenciu.<\/p>\n

Benchmarking v klasickom a modernom pl\u00e1novan\u00ed<\/h3>\n

Klasick\u00fd pl\u00e1n zamestn\u00e1va pl\u00e1nova\u010dov na kr\u00e1tkodob\u00e9, \u010di dlhodob\u00e9 \u00fav\u00e4zky. Modern\u00fd pl\u00e1n vyu\u017e\u00edva outsourcing pod\u013ea aktu\u00e1lnych potrieb<\/p>\n

Ciele pl\u00e1novania<\/h2>\n

Pl\u00e1n projektu je vhodn\u00e9 vedie\u0165 odhadn\u00fa\u0165 v normohodin\u00e1ch, v\u010faka \u010domu sa \u013eahko ur\u010d\u00ed potreba \u013eudsk\u00fdch zdrojov. Pl\u00e1novanie z\u00e1vis\u00ed od finan\u010dn\u00fdch podmienok projektu. Finan\u010dn\u00fd pl\u00e1n vyjadruje \u017eelan\u00e9 ciele z oblast\u00ed finan\u010dn\u00fdch a ekonomick\u00fdch ukazovate\u013eov. Medzi d\u00f4le\u017eit\u00e9 ciele patria najm\u00e4:<\/p>\n

    \n
  • marketingov\u00e9 ciele<\/strong>: podiel na trhu, obrat<\/li>\n
  • finan\u010dn\u00e9 ciele<\/strong>: likvidita, zadl\u017eenos\u0165, finan\u010dn\u00e1 \u0161trukt\u00fara<\/li>\n
  • ciele v oblasti rentability<\/strong>: rentabilita kapit\u00e1lu, zisku predaja<\/li>\n
  • kvalitat\u00edvne ciele<\/strong>: pou\u017eite\u013enos\u0165 produktu, ob\u013e\u00fabenos\u0165 produktu<\/li>\n
  • ciele v oblasti prest\u00ed\u017ee<\/strong>: imid\u017e, vplyv a nez\u00e1vislos\u0165<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"

    Klasick\u00e9 met\u00f3dy pl\u00e1novania tvrdia, \u017ee mana\u017e\u00e9r sa sna\u017e\u00ed v\u010faka kvalitn\u00e9mu pl\u00e1nu dovies\u0165 tzv. softv\u00e9rov\u00fd projekt do \u00faspe\u0161n\u00e9ho konca.V roku 1992 \u010dasopis Harvard Business Review publikoval … <\/p>\n","protected":false},"author":17,"featured_media":25144,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[62,553],"tags":[],"class_list":["post-9439","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-manazment","category-vzdelavam-sa"],"yoast_head":"\nKlasick\u00e9 a modern\u00e9 pl\u00e1novanie<\/title>\n<meta name=\"description\" content=\"Porovnanie klasick\u00e9ho a modern\u00e9ho pl\u00e1novania. Stanovenie cie\u013eov a situa\u010dn\u00e1 anal\u00fdza. 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